Rico is the founder of Amega Strategies, a strategic marketing consultancy for small businesses. With more than 20 years working in broadcast media, he brings unique brand-building experience and perspective to Sacramento Comedy Spot. Rico has helped raise more than $2 million for northern California nonprofit organizations through media-supported fundraisers he has organized and/or helped execute. He is currently the brand manager and midday host for 101.5 K-Hits in Sacramento. Rico lives in Elk Grove with his son, Jace.
Rico is Chief Marketing Officer of the Board of Directors at the Comedy Spot.